Brand creation, positioning, full marketing collateral and website for East Bali’s premier longevity resort.
Company
Zenergy
Timeline
2025
—
Present
Role
Creative Director
Project overview
Zenergy came to life as a pioneering residential development in East Bali, blending 131 luxury suites with a 50+ amenity wellness, and biohacking ecosystem. Building the brand from scratch, the challenge was to position Zenergy not just as a real estate investment, but as a groundbreaking 'longevity living' proposition - appealing to high net-worth buyers, investors, and wellness-focused residents as well as industry collaborators.
Outcome
Starting as one of the first hires, I led the entire brand creation, investor materials and multi-channel brand rollout. This spanned crafting the core brand identity, logo, and tone of voice, to building a website and comprehensive sales collateral - not just for the resort, but also its sub-brands within. To support both investor acquisition and residential sales, I designed pitch decks, promo videos, event assets, and large-format digital displays - alongside paid and organic digital campaigns to drive qualified leads.
Latest projects
Brand creation, positioning, full marketing collateral and website for East Bali’s premier longevity resort.
Company
Zenergy
Timeline
2025
—
Present
Role
Creative Director
Project overview
Zenergy came to life as a pioneering residential development in East Bali, blending 131 luxury suites with a 50+ amenity wellness, and biohacking ecosystem. Building the brand from scratch, the challenge was to position Zenergy not just as a real estate investment, but as a groundbreaking 'longevity living' proposition - appealing to high net-worth buyers, investors, and wellness-focused residents as well as industry collaborators.
Outcome
Starting as one of the first hires, I led the entire brand creation, investor materials and multi-channel brand rollout. This spanned crafting the core brand identity, logo, and tone of voice, to building a website and comprehensive sales collateral - not just for the resort, but also its sub-brands within. To support both investor acquisition and residential sales, I designed pitch decks, promo videos, event assets, and large-format digital displays - alongside paid and organic digital campaigns to drive qualified leads.